Going Viral: Samsung Makes You Say “Huh?”

Advertiser: Samsung
Ad Agency: Viral Factory

Why it works: One cunning way to get people talking about and sharing your video is to make them wonder how you shot it in the first place. Samsung went to great lengths to protect the “trick” in the video for their new HD camera phone, which got tech geeks riled up to try solving the puzzle. Geeks happen to be the audience most likely to buy the HD new camera phone, which is why this video makes our Top 10.

Here’s the solution:


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