Decoding Social: How Are Social Technologies Changing Business, Media and Society?

At 2020 Social, we understand that the nature of knowledge is changing from stock to flow and knowledge will become redundant in the blink of an eye, if not shared with others. On the other hand, if we share knowledge with other, often for free, they repay us with attention, and we create more opportunities for ourselves to learn and share more.

In this spirit, we will be sharing all our research, point of view, conference and workshop decks with the community of social media practitioners and enthusiasts we have learned so much from.

We speak at almost a dozen events every month, and sometimes use the same ideas across talks. For instance, I have given several related talks on “how to scale passion?” or “what can entrepreneurs learn from activists?” at BITS Pilani, IIT Roorkee, TEDIndia, Startup Saturday Delhi, Social Media Club Mumbai, IIT Delhi and Pecha Kucha Bangalore. Each talk is a work-in-progress artifact and I have seen these ideas evolve, each time I talk about them. While individual slide decks for each talk are interesting as artifacts, I’m beginning to think that it’s better to share a master slide deck (that’s in constant beta) so that people can easily refer to the latest iteration of our thinking.

With that background, let me share the latest version of our 100+ slide workshop deck titled “Decoding Social: How Are Social Technologies Changing Business, Media and Society?

I used a version of this deck earlier today as the first of my three guest lectures at Mudra Institute of Commuications, Ahmedabad on how social technologies are changing business. I intend to use this deck next in the introductory session of my NASSCOM Foundation workshop on “how to scale passion”.

Here are the three key mantras the deck builds upon –

– The future has already arrived; it’s just not evenly distributed yet.

– The tools are transient; the values embedded in them are persistent.

– To understand how social technologies are changing media and business, begin by asking how they are changing people and society.

Here are the five key questions the deck seeks to answer –

– What are social technologies and why are they important?

– How are social technologies changing people?

– How are social technologies changing society?

– How are social technologies changing media?

– How are social technologies changing business?

If you want one of the 2020 Social experts (Gaurav, Dave, Gautam, Kaushal) to speak at your event, write to us at [email protected].

Cross-posted at 2020 Social: Because Business is Social.

Related posts:

  1. Decoding Social Media Marketing and Social Business Strategy
  2. My Session at the e-STAS Symposium: Vote Report India, Ushahidi, iJanaagraha, Dell Go Green & More
  3. Social Technologies Offer New Paths to Achieve Old Business Objectives



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