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Consumers Complain about Sweepstakes and Marketers Feel Regulatory Squeeze

Consumers love sweepstakes, but they hate being deceived by illegal and false promises of prizes. Once again, the FTC has released its annual list of Top Consumer Complaint areas. In 2013, “Prizes, Sweepstakes and Lotteries” ranked sixth with 89,944 complaints. While the category fell from third place in 2011, the number of actual complaints remained … Continue Reading

Consumers Complain about Sweepstakes and Marketers Feel Regulatory Squeeze by Kyle-Beth HilferMaximize Social Business


  

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