A Scientific Guide to Summoning Your Creative Juices

A Scientific Guide to Summoning Your Creative Juices

Does this happen to you? It’s Friday, and you’re sitting in an all-hands-on-deck staff meeting. The boss needs creative ideas for next quarter. “Concentrate!” you’re told. “Be creative!” You concentrate with all your might, but you’ve got nothing. The next day, you’re outside cutting the grass. There’s the steady hum of the lawn mower and […]

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