55 Great Job Recruitment Ads From Around the World

What the most creative companies are doing to get you on board.

Which one is your favorite? Tell us in the comments.

United States Flickr Recruits Coders With Ads Hidden in Its Website’s Source Code. Where else?

“Lots of companies advertise their job openings to the ends of the earth, which we can’t really fault in this economy. But rather than let HR weed out applicants arbitrarily, Flickr decided to hide a link to its job postings for coders somewhere only worthy coding applicants would ever find it—inside the source code of its website. Of course, the effect is kind of ruined by other websites posting about it with screenshots of the message, but such is the price of good ideas. Just ask the guys who did practically the same thing three years ago with ads for EA’s Dante’s Inferno.”

This what it looks like today if you visit flickr.com and choose View Source in your browser:

flickr-source-code-recruitment-marketing

This is what it used to look like:

flickr-source-code-recruitment-marketing

Brazil Career Builders: Aquarium

“Are you busy not working? It’s time for a change.”

career builders aquarium recruitment marketing

Brazil Career Builders: Fridge

“Are you busy not working? It’s time for a change.”

career builders fridge recruitment marketing

Brazil Career Builders: Plant

“Are you busy not working? It’s time for a change.”

career builders plant recruitment marketing

Hong Kong (China) Ogilvy: Recruitment Poster

“We’re building the mother of all digital armies. Enlist here. Ogilvy”

As cool as this is – and it looks great – it would have been even cooler if this was an actual QR code that led to Ogilvy’s job listings.

recruitment poster recruitment marketing

Germany Scholz & Friends: Pizza Digitale

“In cooperation with the delivery service Croque Master Scholz & Friends created the Pizza Digitale. A special pizza, which was for four weeks added to every order from other major agencies’ employees. The recipe was simple: Pizza dough with tasty tomato sauce, shaped like a QR-Code, which directly links to a mobile landing page. That way we made sure our message – Scholz & Friends is seeking for Digital Creatives – would reach just the right person.”

And this QR code really works:

scholz and friends pizza digitale recruitment marketing

Singapore New Career: Stale Bread

new career stale bread recruitment marketing

Inspired by this billboard for the 2011 movie Contagion:

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Germany 1 m2 of Curiosity. The do-it-yourself recruitment posters

“How to find exactly this exact type of designers? We transferred the children’s game of ‘hatching a coin’ into 1 m2 of art work, and addressed our target group at design school noticeboards. With completely white posters that had stencils underneath, these posters only reveal their message when someone starts drawing on them. We made sure that only the fun-loving, curios and ambitious designers would discover 1 of our 7 recruitment posters.”

1m2 of curiosity the do it yourself recruitment posters recruitment marketing

And here’s a real campaign that used this idea:

Serviceplan needs creatives who are searching for ideas everywhere and who are challenged by every blank sheet of paper. In order to communicate this message, we created posters that didn’t reveal their messages until someone started doodling on them. Hung up on the blackboards of design universities, our seven differently illustrated messages addressed our target group: creatives with wild imagination and endurance.”

tired of designs that need a lot of hard work recruitment marketing

Israel All you need for a winning resume

This is their ad for job seekers:

all you need for a winning resume recruitment marketing

Israel AllJobs will help you find the one you’re looking for

“Your employees keep coming and going?” This is their ad for employers:

alljobs we help you find the one youre looking for recruitment marketing

Australia Navy Helicopter Roles: Do You Fit?

navy helicopter roles do you fit recruitment marketing

South Africa Career Times: Chef

“The quickest way to change careers. Free every Monday with the Cape Times.”

career times chef recruitment marketing

South Africa Career Times: Army Man

“The quickest way to change careers. Free every Monday with the Cape Times.”

career times army man recruitment marketing

South Africa Career Times: Doctor

“The quickest way to change careers. Free every Monday with the Cape Times.”

career times doctor recruitment marketing

South Africa Career Times: Business woman

“The quickest way to change careers. Free every Monday with the Cape Times.”

career times business woman recruitment marketing

Austria Karriere.at: OFFICE SPIDER

“Defeat dangerous career-killers, like the intriguos office tatler spider.”

I think they meant to say ‘gossipy’ or ‘someone always looking for intrigue.” What do you think?

online job board office spider recruitment marketing

Austria Karriere.at: MR. NEGATIVE

“Defeat dangerous career-killers, like the omnipresent Mr. Negative.”

onlinenjob board mr negative recruitment marketing

Austria Karriere.at: BLOCKHEAD

“Defeat dangerous career-killers, like the Block-headed Mr. Stubborn.”

onlinenjob board blockhead recruitment marketing

Austria Karriere.at: SLACKER

“Defeat dangerous career-killers, like the Boondoggling Slacker.”

online job board owezahra recruitment marketing

Austria Karriere.at: BUREAUCRAT

“Defeat dangerous career-killers, like the stubborn Dr. Bureaucrat.”

online job board apparatschick recruitment marketing

Austria Karriere.at: SHIRKER

“Defeat dangerous career-killers, like the ever irresponsible shirker.”

online job board abputzer recruitment marketing

Austria Karriere.at: CHATTERBOX

“Defeat dangerous career-killers, like the vicious Chatterbox Queen.”

online job board konigsschnatter recruitment marketing

Austria Karriere.at: OFFICE BULLY

“Defeat dangerous career-killers, like the mean Seat-Sawyer.”

online job board seat sawyer recruitment marketing

UK D&AD GRADUATE ACADEMY CAMPAIGN” Design & Branding

“Looking for a way into industry? You may have just found it. The Graduate Academy is going to place 50 top UK graduates in 50 of the UK’s leading creative organisations.”

graduate academy dad graduate academy campaign recruitment marketing

Russia Job.ru: Fall, Chef

“Don’t wait for a job to fall on you. Find your vacancy at job.ru”

jobru fall chef recruitment marketing

Russia Job.ru: Fall, Clerk

“Don’t wait for a job to fall on you. Find your vacancy at job.ru”

jobru fall clerk recruitment marketing

Russia Job.ru: Fall, Constructor

“Don’t wait for a job to fall on you. Find your vacancy at job.ru”

jobru fall constructor recruitment marketing

Romania National Agency For Employment: Hairdresser

“It’s good to have your own money. Get your first job!”

national agency for employment hairdresser recruitment marketing

Italy Alkemy: Job listing for a person who doesn’t exist

“So, if you think you’re our imaginary person, send us your real CV.”

job listing for a person who doesnt exist recruitment marketing

Italy Hivejobs.com: Tongue

“Hivejobs.com really has a taste for talent.”

hivejobs tongue recruitment marketing

Italy Hivejobs.com: Ear

“Hivejobs.com really has an ear for talent.”

hivejobs ear recruitment marketing

Italy Hivejobs.com: Nose

“Hivejobs.com really has a nose for talent.”

hivejobs nose recruitment marketing

South Africa Africa Health Placements: Stethoscope Radio Ad

“Africa has a severe shortage of doctors and other healthcare professionals. So Africa Health Placements sent a direct mail containing a pressure activated device to recruit foreign doctors to work in Africa. Once opened, a message prompts doctors to place their stethoscope on the device, this activates a pre-recorded MP3 that speaks directly to them. The audio for the ad was recorded at a low level so that it was only audible through a stethoscope. Turning something that every doctor possesses into an advertising medium to create the world’s first stethoscope radio ad.”

africa health placements stethoscope radio ad recruitment marketing

Sweden Lernia: Cut your hair and get a job

“Lernia is a Swedish staffing and training company, offering continuing education for school drop-outs. Playing on a classic saying, this campaign aimed to show how uncomplicated the way to employment is in Lernia’s world.”

lernia cut your hair and get a job 3 recruitment marketing

Germany Scholz & Friends: Weru, The Final Ad

“Scholz & Friends is looking for creatives.”

scholz and friends weru the final ad recruitment marketing

Argentina Empleos.clarin.com: Clock

“The world is made of jobs, find yours on empleos.clarin.com”

empleos.clarin.com alarm clock recruitment marketing

Canada Jobfest: Software Designer, Carpenter, Electrician

“Rock your future”

jobfest software designer recruitment marketing

jobfest carpenter recruitment marketing

jobfest electrician recruitment marketing

France L’etudiant: Soccer, President, Writer, Stewart, Kinesiologist, Farmer

“Are you sure of the job you are going to choose? letudiant.fr Youtht’s got future”

letudiant soccer recruitment marketing

letudiant president recruitment marketing

letudiant writer recruitment marketing

letudiant stewart recruitment marketing

letudiant kinesiologist recruitment marketing

letudiant farmer recruitment marketing

Canada Schoolarship “Degree/Diploma business card”

“Schoolarship is an organization that provides education grants to students in need. They created a business card that visually demonstrates what Schoolarship grants can help post-secondary students achieve – a diploma/degree.”

scholarship degree diploma business card recruitment marketing

Turkey The job on your mind, 1

A bit weird- “if the career goal on your mind as high as your energy, that career is here.”

the job on your mind 1 recruitment marketing

Turkey The job on your mind, 2

This one makes more sense: “if the career plan on your mind develops as fast as technology, that career is here.”

the job on your mind 2 recruitment marketing

Turkey The job on your mind, 3

“If the work on your mind is in a world where exclusive services are presented, that world is here.”

the job on your mind 3 recruitment marketing

Japan Dentsu Recruitment Book: WONDER RECRUITING

The simple premise: make a recruiting brochure too big to fit in the mailbox, forcing the mailman to hand deliver it to you, making it seem more valuable and ‘wonderful.’ Led to a %124 increase in applicants.

dentsu recruitment book wonder recruiting recruitment marketing

Austria Look for a Font. Find a Job

“As part of their daily duty, graphic designers spend a lot of time browsing online font platforms. And that’s where we got them. ”

look for a font find a job recruitment marketing

Germany Lorem Recruitment

“The idea was to program a code, that hides our job offer in the Lorem Ipsum dummy text provided online. We presented that code to the host of lipsum.com, the most frequently used dummy text generator world wide. He was happy to insert this code, since the foreseeable buzz in the social web would increase the traffic on his website. Whenever users copied the Lorem Ipsum text from lipsum.com, they also copied a hidden job advertisement from us. It first appeared, when pasting into their layouts. We also included a link to our homepage to track the outcome. ”

lorem recruitment recruitment marketing

Germany Berrge Tattoo – Tattoo Artist Wanted

“New Tattoo Artist wanted – To apply, fill in the QR code carefully”

berrge tattoo tattoo artist wanted recruitment marketing

Wieden + Kennedy Seeks Help on Old Spice in Crazy, Epic Job Listing One week, 10 insane social challenges

“Wieden + Kennedy’s Old Spice campaign is a hallmark for epic weirdness in advertising. So, it stands to reason that you’d have to complete some kind of weird, epic quest to join the agency’s Old Spice. ”

old spice in crazy epic job listing recruitment marketing

BONUS

Germany Sprinter Applies for a Job

“The Sprinter is the best worker a company could have. However, before you can work in a company, you have to apply for a job. So we invented the world’s first printing-type tire, with a lettered tread pattern-which enabled the Sprinter to write its own application letters.”

Note that the Sprinter is a car.

mercedes benz sprinter recruitment marketing

United States Ben Egnal: Wine Bottle Resume

“A bottle of wine with a custom-printed label and a handwritten note was sent to creative directors in lieu of a traditional resume. Because it’s not polite to show up empty handed.”

benegnal wine bottle resume recruitment marketing

United States Get Jacked – Retro Lumberjack poster

“This retro-styled “recruiting” poster features a manly lumberjack inviting his comrades to join him in the fight against overgrown forests. The poster measures 11″ x 17″ and is printed on premium glossy contract proofing paper. This cool poster print was designed by 4thirteen artist Drew Roberts—a unique find!”

get jacked retro lumberjack recruitment marketing

CLASSIC: Job Opportunity WIN

job opportunity win recruitment marketing

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