While I was preparing for speaking on blogging at the Recruiting Unconference yesterday, I put together this list to help all the blogging newbies. One thing I always get asked by people, is what they can write about on a blog, so here are a few pointers!
So if you blog about recruitment, in any way and constantly get stuck for subjects to blog on, take a look at my list of 101 Things to write about on a recruitment blog – I hope it helps you in your writing quest.
1. Tell people about you and your role in the company
2. Tell them about your company
3. Take videos for your premises – maybe a video tour?
4. Interview some of your suppliers (including photographs and maybe video?)
5. Interview some of your clients (including photographs and maybe video?)
6. Interview really good candidates about their experiences with your company
7. Customer case studies
8. Stories of customers gone wrong
9. Tell people about the best consultant you ever met and why they were good
10. Talking about the worst insult ever employed (make this one more humorous)
11. Share your business’s successes
12. Take this further and break it down into more details specialised areas within your specific industry
13. Write about your competition – who is the competition?
14. Write about their products and how they differ from yours
15. Tell people how to get the most from your customer service department
16. The best way that people can suggest improvements to your service
17. Tell people about projects are you currently working on
18. How do you work with your clients
19. How do you expect your clients to work with you
20. Break down each of your products and explain in more detail (maybe video)
21. How does your approach differ to that of your competitors?
22. Give examples of clients that have used different parts of the services and get quotes from them on their success
23. Identify innovative new methods or products in the marketplace
24. Five tips for getting the most out of working with your company
25. Tell people about you as a person – what make you tick
26. Tell people about your company and your staff – video is great for this
27. Tell people of your growth plans
28. Tell people what your business worries for your industry i.e. £ vs. $
29. Share some funny stories of mistakes you have previously made
30. Share some funny stories of your industry that you have read in the press
31. Tell people about any anniversaries you have e.g. five years in business
32. Tell people about new products or services
33. Conduct a poll, related to your industry
34. Take a look the tools you use online in your industry sector
35. Create easy 5 or 10 point tips to using these tools effectively
36. Describe an interesting conversation with a client and the outcome
37. Describing interesting conversations with a candidates and their insights
38. What are the industry clichés and how they relevant are they
39. The latest new buzzwords in your sector
40. Describing some of your professional habits at work (I don’t mean the bad ones)
41. Ask people’s opinions about these habits and share the answers
42. Write about the person that mentored you when you first started in recruitment
43. Who’d you look up to in recruitment and admire
44. Who do you see as the new up-and-coming stars in recruitment and why
45. Explore recruitment in different countries relevant to your sector or industry
46. Tell people interesting travel stories related to jobs and to work
47. Share funny candidate experiences from interviews
48. Review products from your industry
49. Describe your utopian ideas for recruitment – what would you like to see
50. Tell people your opinions about the industry are you working in
51. Tell people about your opinions on recruitment
52. Tell people about your opinions on other recruitment products or services
53. Use your knowledge and history of your sector to explain how things have changed over the last few years
54. Interview people from your industry at all levels (ideally on video)
55. By reading magazines, find interesting quotes that people have come up with in relation to sectors within your industry
56. Share industry stories that you have read and comment on them
57. Use other people’s blog content to create a story that is interesting i.e. linking to another blog post you want to pass comment on
58. Praise people and congratulate them, be a genuinely nice person!
59. Look at the trends in your industry
60. What is the latest news in your sector
61. What are the good trade magazines that people should be reading in your industry
62. What are the trade magazines that people should be reading in the recruitment sector
63. Tell people about your first day in recruitment
64. Tell people about the tools you used when you first started recruitment
65. Share of bio of yourself with your readers
66. Do you have some radical ideas about your sector/industry
67. Describe a ‘day in the life’ of you at work
68. Describe a day working as part of your team
69. Share some of your skills and knowledge
70. Some ‘how to’ guides, related to your role
71. Tell people of your worst experiences as a recruitment consultant
72. Tell people about the best experiences you’ve had as a recruitment consultant
73. Track the news and find a newsworthy story in your industry or sector
74. Create a list, the top 10 ATS Vendors, the Top 5 social networks
75. Have a moan – there is nothing like going off on a rant
76. How do you use Facebook in your job
77. What do you think of Facebook in the recruitment of Arena
78. Should recruiters actually embraced Facebook
79. What are the pitfalls of your company using Facebook to recruit
80. How do you engage with my candidates
81. How do you engage with my clients
82. What technology do you use on a day-to-day basis from my job
83. What latest technology would you like to use a day-to-day basis
84. Tell people about the last industry conference you attended
85. Tell people about bad conference experiences you’ve had
86. What are the biggest big business issues you’re facing right now
87. Why did you join your company and what attracted you to them
88. How do you use twitter in recruitment
89. How can you use social media in the recruiting environment to recruit
90. Examine the differences in the generations in your particular industry i.e. gen Y gen X , baby boomers etc
91. How could your industry use social media better
92. What do you enjoy most about working in your industry
93. Share some presentations you have previously delivered (via slide share)
94. How do you build a lifelong relationship with your candidates
95. Talk about your brand as an employer brand
96. How does your brand compare to other competitors in the market place you’re in
97. How do you use social networking to find candidates in your sector
98. Share with people some of the things you like doing when you’re networking
99. Do some industry book reviews and share those with people
100. Play futurologist, predict what will happen in the future in your industry
101. 10 tips for a newbie entering the recruitment industry
That should help to get you started!!
If you would prefer this is a Word document here is a download Download 101 Things to Write About on a Recruitment Blog