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Free Call 9/15: How I Built My Biz in a Recession with Social Media and Online Marketing

The business game has changed! What used to work to get your business and name out there in the world isn’t working so well anymore. That’s why I’m so excited to have you join me for a FREE teleseminar on 9/15 at 8pm EDT, where I’m going to personally share with you exactly how I [...]

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Free Call 9/15: How I Built My Biz in a Recession with Social Media and Online Marketing

Joint Venture Your Way to Success Using Social Media

When small business owners talk about having success with online marketing or social media, it usually has to do with getting more clients or customers on their own. While that is a wonderful result of course, there is another way the top success stories online are growing their businesses—joint ventures. With more and more business [...]

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Joint Venture Your Way to Success Using Social Media

Come Hear Me on the Wise Women of the Web Teleseries Event—it Starts Today (Psst–it’s Free!)

Just a note about the Wise Women of the Web event which starts TODAY, August 30 in case you hadn’t heard. This is a very cool, FREE teleseminar series with an absolutely amazing line-up of some of the Internet’s most well-known women and I am really honored to be counted among them! No matter what [...]

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Come Hear Me on the Wise Women of the Web Teleseries Event—it Starts Today (Psst–it’s Free!)

How to Choose a WordPress Theme (and Why I Still Heart Thesis)

If you know anything about me, you know I always recommend the WordPress platform to people looking to get their own website or blog up and running fast.  You also may know that I use and highly recommend the Thesis theme.  What’s a theme? A theme with regard to WordPress is just a way to [...]

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How to Choose a WordPress Theme (and Why I Still Heart Thesis)

My Summer Sale Has Begun!

Just a heads up—my 30% off SUMMER SALE has officially started! For 6 days only, I’m holding a special Summer Sale on all of my best-selling social media products.  Why a sale?  Because I’m saying a big THANKS to all of YOU for being loyal blog readers and e-zine subscribers! This special sale is available only [...]

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My Summer Sale Has Begun!

The Top 7 Facebook and Twitter Strategies That Are Working RIGHT Now

One of the great things about the work I do is that I have a birds eye view of what’s working and what’s not when it comes to social media. Every so often I like to give sort of a “state of the union” on Facebook and Twitter best practices, because as I am sure [...]

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The Top 7 Facebook and Twitter Strategies That Are Working RIGHT Now

8 Ways to Grow Your Business During a Summer Lull

summerbeach 8 Ways to Grow Your Business During a Summer Lull
This is a guest post by my own coach, Alicia Forest.

Have things slowed down for your business now that the warmer months are upon us and people are on vacation or otherwise taking a break from their usual routines? Use this downtime to focus on getting your business ready to rock for the fall by implementing some of the 8 ideas below:

1. Evaluate your staffing needs

If you haven’t hired an assistant yet, whether that’s a virtual assistant, an in-person assistant, or a combination of the two, now is a great time to do so. Begin by creating your ideal profile of what you want your assistant to look like, and then start putting out feelers to your networks about exactly what you’re looking for in an assistant.

Once you’ve found the right person for you, the summer months are a great time to train someone so they are up to speed come the busier fall months.

If you already have help, take some time to evaluate their performance. This includes taking a look not just at your current assistant(s) but also any outside vendors you work with, like your web designer, your shopping cart system, your list service, or your copywriter.

If you’re finding their work to not ...

Relationship Marketing on the Social Networks

(Written by Guest Blogger – D’vorah Lansky) How do you make your online social networking relationships some of the best relationships you have? Follow discussions and get to know people who are writing on topics that are of interest to you. If people capture your attention, go to their profile pages and click on the [...]

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Relationship Marketing on the Social Networks

Online Interviews as a Source of Rich and Vibrant Content

(Written by Guest Blogger – D’vorah Lansky) One of the easiest and most effective ways to generate relevant and pertinent content is to do an audio interview series. By doing so you will be providing valuable content to your audience while building relationships with the people you interview. I have developed a deeper relationship with [...]

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Online Interviews as a Source of Rich and Vibrant Content

Repurposing Your Content for Multiple Paydays

(Written by Guest Blogger – D’vorah Lansky) I’d like to thank Christine for having me as guest blogger this week and for being a guest blogger on my blog at Relationship Marketing Cafe. Christine and I met on Facebook and then as fate would have it, we ended up sitting next to one another at [...]

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Repurposing Your Content for Multiple Paydays