Christine Gallagher - Posts

 

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Free Call 9/15: How I Built My Biz in a Recession with Social Media and Online Marketing

The business game has changed! What used to work to get your business and name out there in the world isn’t working so well anymore. That’s why I’m so excited to have you join me for a FREE teleseminar on 9/15 at 8pm EDT, where I’m going to personally share with you exactly how I [...]

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Free Call 9/15: How I Built My Biz in a Recession with Social Media and Online Marketing

Joint Venture Your Way to Success Using Social Media

When small business owners talk about having success with online marketing or social media, it usually has to do with getting more clients or customers on their own. While that is a wonderful result of course, there is another way the top success stories online are growing their businesses—joint ventures. With more and more business [...]

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Joint Venture Your Way to Success Using Social Media

Come Hear Me on the Wise Women of the Web Teleseries Event—it Starts Today (Psst–it’s Free!)

Just a note about the Wise Women of the Web event which starts TODAY, August 30 in case you hadn’t heard. This is a very cool, FREE teleseminar series with an absolutely amazing line-up of some of the Internet’s most well-known women and I am really honored to be counted among them! No matter what [...]

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Come Hear Me on the Wise Women of the Web Teleseries Event—it Starts Today (Psst–it’s Free!)

How to Choose a WordPress Theme (and Why I Still Heart Thesis)

If you know anything about me, you know I always recommend the WordPress platform to people looking to get their own website or blog up and running fast.  You also may know that I use and highly recommend the Thesis theme.  What’s a theme? A theme with regard to WordPress is just a way to [...]

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How to Choose a WordPress Theme (and Why I Still Heart Thesis)

My Summer Sale Has Begun!

Just a heads up—my 30% off SUMMER SALE has officially started! For 6 days only, I’m holding a special Summer Sale on all of my best-selling social media products.  Why a sale?  Because I’m saying a big THANKS to all of YOU for being loyal blog readers and e-zine subscribers! This special sale is available only [...]

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My Summer Sale Has Begun!

The Top 7 Facebook and Twitter Strategies That Are Working RIGHT Now

One of the great things about the work I do is that I have a birds eye view of what’s working and what’s not when it comes to social media. Every so often I like to give sort of a “state of the union” on Facebook and Twitter best practices, because as I am sure [...]

Post from: communicate value

The Top 7 Facebook and Twitter Strategies That Are Working RIGHT Now

The Top 7 Facebook and Twitter Strategies That Are Working RIGHT Now

fbtwittericonstogether The Top 7 Facebook and Twitter Strategies That Are Working RIGHT NowOne of the great things about the work I do is that I have a birds eye view of what’s working and what’s not when it comes to social media. Every so often I like to give sort of a “state of the union” on Facebook and Twitter best practices, because as I am sure you know, social media is constantly growing, changing and evolving.

As you’ll see, some of the strategies I am recommending are tried and true—they have been working since day one and will probably continue to for the considerable future. However, there may be a few here that you’ve never considered—or may even be surprised by. But they are what I see as being the biggest keys to success and results for business owners on the two hottest social networks on the planet: Facebook and Twitter.

1. Find your peeps.

What this means is that you want to become part of the community you are looking to serve. The first step of course is to be clear on whom it is you want to serve and what problem you are solving for them. Once you know that, the goal is to go where they are hanging out.

There are specific tools you can use to easily find and interact with your target market. Two of my favorites for Twitter ...

8 Ways to Grow Your Business During a Summer Lull

summerbeach 8 Ways to Grow Your Business During a Summer Lull
This is a guest post by my own coach, Alicia Forest.

Have things slowed down for your business now that the warmer months are upon us and people are on vacation or otherwise taking a break from their usual routines? Use this downtime to focus on getting your business ready to rock for the fall by implementing some of the 8 ideas below:

1. Evaluate your staffing needs

If you haven’t hired an assistant yet, whether that’s a virtual assistant, an in-person assistant, or a combination of the two, now is a great time to do so. Begin by creating your ideal profile of what you want your assistant to look like, and then start putting out feelers to your networks about exactly what you’re looking for in an assistant.

Once you’ve found the right person for you, the summer months are a great time to train someone so they are up to speed come the busier fall months.

If you already have help, take some time to evaluate their performance. This includes taking a look not just at your current assistant(s) but also any outside vendors you work with, like your web designer, your shopping cart system, your list service, or your copywriter.

If you’re finding their work to not ...

Relationship Marketing on the Social Networks

(Written by Guest Blogger – D’vorah Lansky) How do you make your online social networking relationships some of the best relationships you have? Follow discussions and get to know people who are writing on topics that are of interest to you. If people capture your attention, go to their profile pages and click on the [...]

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Relationship Marketing on the Social Networks

Relationship Marketing on the Social Networks

(Written by Guest Blogger – D’vorah Lansky)

Dvorah 150x210 Relationship Marketing on the Social NetworksHow do you make your online social networking relationships some of the best relationships you have? Follow discussions and get to know people who are writing on topics that are of interest to you. If people capture your attention, go to their profile pages and click on the link to visit their Web sites. In that way you can find out more about them and their business. This will also provide you with information in case you are inspired to start up a conversation with them.

I have established several very important business connections in this way. The beauty of these types of relationships is that the connection usually happens because people genuinely like and/or admire one another. In the online community, it is not unusual to team up on projects or create joint venture partnerships.

Get Involved in Conversations

When you login to Facebook or LinkedIn you can see the update feed for people in your network and you also get to see whom they’re interacting with and what groups they are participating in. The best way to grow relationships is to become known as a giver. Take time to answer questions in your area ...